Follow these 6 steps to learn how to start a blog and make money today:
If you’re ready to take the leap and learn how to start a blog that can grow into a source of real online income, then let’s dive in.
Pick your blog’s name and niche
First, it’s time to pick a name and niche for your new blog.
The name of your blog is what readers will see first (like yourblog.com), so it should ideally represent either the general topics you’ll be writing about—or it could be your own name, that of your business, a clever combination of words, or otherwise.
Your blog’s niche is the general topic area that you’ll be focusing your content around. Examples include topics like travel, food, fashion, lifestyle, technology, and otherwise. Incorporating a word or two that clearly signals what your content is about, within the name of your blog will be very helpful for your future blog readers.
Get your blog online (web hosting)
The second step in starting a blog, is actually getting your blog online. That’s what a web hosting company will do for you. In this step, you’ll be selecting the blogging platform and web hosting plan you’ll use to get your blog online.
If your domain name of choice isn’t available, you can either try another option that comes to mind—or (what I recommend) select the option to choose your domain name later after getting the rest of your account squared away and taking a little more time to think the name through. Plus, later on down in this guide, I expand some more on how to choose the right name for your blog if you’re not decided yet.
Design your blog with a free WordPress theme
Now that we’ve gotten through the crucial setup phase of starting a blog, it’s time to have a little more fun.
Designing your WordPress blog is when you might start to feel a little friction with this process though (if you’ve never worked on a blog before), but I promise this won’t get too technical.
Write your first blog post
Take the blog niche that you’re thinking about and come up with 5–10 keyword phrases or topics within that niche that you would write about. So, if we wanted to start a blog about playing guitar you might choose keywords like “best guitar books,” “how to play guitar,” “beginner guitar chords,” “what guitar should I buy,” and so on.
Now, let’s do a little keyword research. Enter one of those keywords from above into your Google search. If there are tens of millions (or more) results, that’s a pretty strong indicator that people care about your topic.
Do this for each of your keywords and look at the results. If all of your top keywords have a Monthly Search Volume of 5,000 – 10,000, you’ve definitely got a potentially profitable niche. If you’re too much over that, into the high hundreds of thousands of Monthly Searches, you might want to get more specific with your niche rather than competing with much larger, established websites on more popular subjects.
Promote your blog and get readers
What do you do once you’ve hit publish on your first blog posts? It’s time to learn how to promote your blog content.
Using social media to promote your blog
The obvious first place to turn when you want to find readers is social media. Facebook, Twitter, YouTube, Pinterest, LinkedIn, Reddit, Instagram, Snapchat and TikTok are some of the biggest networks today. Whichever platform best suits your niche and audience interests, is the right one for you. And that’s an important note. There’s no point in trying to promote your blog posts on every social media platform.
Forums and message boards for bloggers
Often, just throwing your ideas out into the social media void isn’t very effective.
Instead, being a part of targeted forums and online communities can give you a way better return on your time—if you find the right ones. Browse through relevant groups on Facebook to see if there are any vibrant communities that’d be a good starting point.
Remember that the only thing standing in the way of growing your blog is you. It’ll take some ingenuity and the willingness to experiment, but it’s well worth the effort.
Make money from your blog
There’s a reason why making money from your blog is at the end of this guide to starting a blog. Unless you have a huge audience somewhere already, you can’t expect to make money right away—monetization should not be your #1 focus at the moment, but rather something to work towards.